Global Trade Item Numbers (GTINs) like UPCs or EANs are often required for listing products on Amazon. However, sellers can apply for GTIN exemptions for specific products. Here’s a step-by-step guide for beginners:

Step 1: Understand GTIN Exemption

GTIN exemptions allow sellers to list products without UPCs or EANs. This applies if:

• Your product doesn’t have a GTIN (e.g., handmade items).
• You’re listing under a specific brand or product type.

Step 2: Prepare Before Applying

Ensure the following:

1. Brand Name Consistency: The brand name must match your product. Use "Generic" if unbranded.
2. Clear Product Images: Upload real, non-stock images showing product details.
3. Correct Product Details: Align descriptions with category and application requirements.

Step 3: Submit Your Application

1. Login to Amazon Seller Central.
2. Go to Catalog > Add Products > Apply for GTIN Exemption.
3. Select the Product Category and provide the brand name or "Generic."
4. Upload supporting documents and images.

Step 4: Review and Approval

• Amazon may request additional information.
• Once approved, list your products as per the exemption guidelines.

For a detailed guide on applying for a GTIN exemption, including instructions on uploading product images and listing items after approval, click here.